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Eco-innovator bids to get zero-emission airline off the ground

Louise Frohlich
Written By
Maximilian Schwerdtfeger
Reviewed By
Published on 20 November 2024
  • EcoJet could be the world’s first zero-emission airline
  • Dale Vince needs capital to make sure flights begin in 2025
  • The company are using hydrogen-electric propulsion technology
An Ecojet plane
Ecojet will begin flights between Edinburgh and Southampton in 2025 – Credit Ecotricity

Eco-entrepreneur Dale Vince is accelerating his plans to launch Ecojet, the world’s first zero-emissions commercial airline carrier, by kick starting a £20m financing project.

The financing project would raise the necessary capital for Ecojet to get an Air Operator Certificate (AOC), which it needs to begin commercial flights. It is planning to launch in early 2025.

Based in Edinburgh, Ecojet is majority-owned by Vince’s green energy company, Ecotricity. It was founded in 2021 as Fresh Airlines but became Ecojet in 2023. Aviation specialists Airline Management Group have also been heavily involved in the company’s development.

Vince, a high-profile Labour Party donor and environmental campaigner, announced in 2023 that the carrier would use hydrogen-electric propulsion technology as opposed to conventional aviation fuels, as it only emits water as a by-product. 

Vince said the purpose of Ecojet was to be a leader in “transforming air travel by making zero emission air travel possible” and invited other  “like-minded investors to make sustainable aviation “a commercial reality”.

“We are now in a position to be able to invite other like-minded investors to join us in making sustainable aviation a commercial reality,” Vince stated.

The company has also signed an agreement with ZeroAvia, a company dedicated to developing the world’s first zero-emission engines for commercial aviation, to purchase up to 70% of its zero-emission engines. Once certified, these will be retrofitted to the aircraft. 

Brent Smith, Chief Executive at Ecojet, said: “We have taken huge steps forward in launching Ecojet as the world’s first zero emission airline and are grateful for Ecotricity’s unwavering support.

“We look forward to becoming operational and welcoming further investors to assist with scaling the business at speed.”

Ecojet was originally supposed to begin flights between Edinburgh and Southampton in early 2024, but this was delayed as it needed to raise more money for its digital infrastructure. 

Smith added: “It’s taking time because we want to get it right from the very outset.” 

According to Ecojet, the adoption of hydrogen-electric technology will cut operating and maintenance costs.

As a result, the business model will be designed to be more viable, surviving financial hurdles that other airlines have succumbed to in recent years, such as FlyBe and Monarch airlines. 

Unlike other airlines, Smith said, Ecojet is “being built for long-term success.”

“Everything for us is about sustainability – both environmental and in the business sense,” Smith explained.

“The UK aviation market needs a stable, solid airline; it doesn’t need another operator that can’t provide reliable services at a fair price.

“We are building an airline that is fit for the future, a different airline than that which has come before, and we need to ensure we get the foundations correct, right from the start.”

As well as acting as a commercial carrier, the goal for Ecojet is to offer scheduled services, contract flights and cargo services once it’s operational. There will also be public service obligation (PSO) contracts. 

PSOs are used when a route is not commercially viable for an airline, but the importance to the community it serves results in an agreement between an airline and a public body to provide a service in return for funding.

Written by

Louise Frohlich

Louise joined The Eco Experts as Editorial Assistant in April 2004. She is a talented artist who has a keen interest in solutions that lead to a more environmentally-friendly future.

Louise graduated from the University of Winchester in 2022 and went on to write for The Eco Experts sister site, Expert Reviews. She has taken part in charity expeditions to Ecuador and Uganda to help build water pipes, promote environmental cleanup initiatives and implement sustainable farming techniques. She now uses her knowledge to help readers make more eco-friendly choices.

Alongside her passion for the environment she enjoys theatre, portraiture and Egyptology.

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Reviewed By

Maximilian Schwerdtfeger

Max joined The Eco Experts as content manager in February 2024. He has written about sustainability issues across numerous industries, including maritime, supply chain, finance, mining, and retail. He has also written extensively for consumer titles like City AM, The Morning Star, and The Daily Express.

In 2020, he covered in detail the International Maritime Organisation’s (IMO) legislation on sulphur emissions and its effects on the global container shipping market as online editor of Port Technology International.

He also explored the initiatives major container ports and terminals have launched in order to ship vital goods across the world without polluting the environment.

Since then, he has reported heavily on the impact made by environmental, social, and governance (ESG) practices on the supply chain of minerals, with a particular focus on rare earth mining in Africa.

As part of this, in 2022 Max visited mines and ports in Angola to hone in on the challenges being faced by one of the world’s biggest producers of rare earth minerals.

His most recent sustainability-related work came much closer to home, as he investigated the eco-challenges faced by independent retailers in the UK, specifically looking at how they can cut emissions and continue to thrive.

Max lives in South London and is an avid reader of books on modern history and ghost stories. He has also recently learned to play the game Mahjong and takes every opportunity to do so. He is also yet to find a sport he doesn’t enjoy watching.

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